by Comité de Marketing | Jul 26, 2021 | Organizational Transformation, ViewPoints
In a study published by Harvard Business Review in 2013, it was shown that diverse teams, where individuals have different viewpoints, ideas, experiences, and even cultures, tend to be more creative and innovative (1). It has even been reported that companies with...
by Comité de Marketing | Jun 8, 2021 | Business Sustainability, ViewPoints
“The real voyage of discovery consists not in seeking new landscapes, but in having new eyes.” – Marcel Proust It’s 8 a.m., and Germán, General Manager of one of the country’s most important mining companies, wakes up with a headache, just as he has for the past...
by Comité de Marketing | Jun 8, 2021 | Digital Transformation, ViewPoints
Lessons from Everest Lessons from Everest It was 11:30 AM on Friday, May 29, 1953, when two men achieved what was thought to be impossible until then. Their strength was at its limit; the challenge of enduring winds of up to 160 km/h and withstanding...
by Comité de Marketing | Apr 8, 2021 | Operational Excellence, ViewPoints
Consulting has distinguished itself over the years through multiple aspects: simplifying complex problems, developing large strategies, and helping organizations become better. To achieve this, the use of tools, frameworks, and experts, among others, has been key. The...
by Comité de Marketing | Feb 8, 2021 | Operational Excellence, ViewPoints
Leicester FC, All Blacks, Pixar, and Brawn GP have shown us that the success of a project is the consequence of forming high-performance work teams, where the leader lays the foundations of a common culture, coherent structure, and continuous improvement to achieve...
